Giving Back

Causes Close to My Heart

I'm proud to support organisations working tirelessly for families, early childhood, women's health and beyond. Here are the four causes closest to my heart: tap any one to read why it matters to me, and find a link to support them directly.

In My Own Words

Why These Causes Matter to Me

A short note on each charity: tap through to read the full story and support them directly.

CoppaFeel! & CoppaTrek! with Gi
Over £5M+ Raised
Patron & Trek Leader A personal note from Gi · 4 min read

Why I Keep Lacing Up My Boots for CoppaFeel! and CoppaTrek!

Twice a year, 120 chest-checking legends join us on an unforgettable five-day trek. Guided by me and four incredible celebrity team captains, our team of trekkers walks, talks, and raises hundreds of thousands of pounds for CoppaFeel!'s life-saving mission.

In 2026, we are heading to two extraordinary destinations: the dramatic cliffs and hidden bays of The Jurassic Coast (6–12 June 2026), and the awe-inspiring path along the Yan Mountains on The Great Wall of China (5–13 September 2026).

Why do we do it? Because every step counts. Every story matters. And together, we will save lives. CoppaFeel! exists to make sure every young person knows their body, checks their chest regularly, and has the confidence to push for answers if something feels off. Early diagnosis saves lives. It really is that simple, and that urgent.

Training for these treks is tough on the body, but the atmosphere and team spirit is like nothing else. Every single blister is worth it when I see the love, resilience, and lifelong friendships forged on the trail.

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Shaping Us: Early Childhood
The Royal Foundation
Campaign Champion A personal note from Gi · 5 min read

Standing Beside The Princess of Wales for Our Littlest Ones

When I was invited to champion the Shaping Us campaign alongside The Princess of Wales and the Centre for Early Childhood, I didn't hesitate for a second. This is the work closest to my own heart as a mum.

The first five years of a child's life fundamentally shape the adult they become — their relationships, their resilience, their emotional foundations. Yet as a society we still undervalue just how critical those early years are.

Through Happy Mum Happy Baby and this campaign, I'm committed to starting honest conversations about the weight of early parenthood, and pushing for the support every family deserves in those foundational years.

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Tommy's, The Baby Charity
Baby Loss Research
Ambassador A personal note from Gi · 4 min read

Why Talking About Baby Loss Can't Stay Taboo

As an Ambassador for Tommy's, I've sat with so many families who've walked through the unimaginable grief of miscarriage, stillbirth and premature birth. Their courage humbles me every single time.

For too long, baby loss has been wrapped in silence and shame — and that silence only deepens the isolation families feel. Tommy's funds the research, the care, and the compassionate support that changes outcomes and changes lives.

My own experience of loss taught me that being heard is the first step toward healing. Through the Together For Change campaign, I'm determined to keep these conversations in the open, where they belong.

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mothers2mothers (m2m)
Sub-Saharan Africa
Global Advocate A personal note from Gi · 5 min read

The Extraordinary Power of Mentor Mothers

mothers2mothers unlocked something I'd never seen before — the power of local women, living with HIV, trained as Mentor Mothers to serve their own communities across sub-Saharan Africa.

These women provide health services, education and early childhood support to families who would otherwise have nowhere to turn. They don't just deliver care — they deliver hope, dignity and a future.

As a Global Advocate, I've seen firsthand how m2m keeps mothers alive and children thriving across ten African nations. When you invest in a mother, you transform a whole community. That's why I'll never stop telling their story.

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